Vendor Sponsor
CCGroup
Research Published
August 19, 2024
Description
55% of technology purchases involve analysts and in many cases through out the purchase process.
Comments
Respondents named case studies as their top 3 influence on vendor selection… Those must be fed to them by the sales teams, because they don’t click on things on their own.
Demographic or Methodology comments
Topic Tags
go-to-marketIndustry Analysts
Sample
Survey Contacts
Sample Size
200
Data Source
Survey
Demographics
Survey Vendor(s)
Coleman Parkes
Created time
Nov 6, 2024 11:11 PM
Directory name
The Rightstack Research DB