Vendor Sponsor
CCGroup
Research Published
August 19, 2024
Link to research
https://info.ccgrouppr.com/e3t/Ctc/LR+113/c1PjN04/VVCF-C9bPCN-W2crmck7qSRl4W1zSvF_5n3yH5N4KxWL-5nR32W69t95C6lZ3llW7DzX7z2p7vptW7TTlD42783gKW1Q1VvC8XW9wMN61sS3MXRfS1W5nYzSb3K71jzW3SXCVF429D1WW1MFK8N4yTXRVW5LW4TL70hG5VW5FmvbB3LNh-sW4st09_36WrPtN5KrbGHM6v_LW387kB42kqjm8MyGFcSbzy4tW7HPXVL4TcjNMM9tGzgJXD2lW5fPH041JJ6mdVlGBPs3X5JbRW74bqF-5cWqQPW5ScR_V7zVg86M6CQ2_8TCjWV-Yls4839jHTW6yRz_n6h6rLqN1ZFNQPlpV97W7kCPJY74909hW7BtlKM5qybGQW5BlMBL5GjPC2VvD3qw2wlV51W3LV2gL6N5FzYW4nJsGV55RBkxW7RvcSc6lTwrgW4B_vcK3GdSNHW6m4Dz24n_N-lW4pyQyV9kC7H6W8X5tgF1qj-XPW1V1Dmc8FGjWqVfS0DH7q_F-vf53GbNv04
Description
55% of technology purchases involve analysts and in many cases through out the purchase process.
Comments
Respondents named case studies as their top 3 influence on vendor selection… Those must be fed to them by the sales teams, because they don’t click on things on their own.
Demographic or Methodology comments
Topic Tags
go-to-marketIndustry Analysts
Sample
Survey Contacts
Sample Size
200
Data Source
Survey
Demographics
Survey Vendor(s)
Coleman Parkes
Created time
Nov 6, 2024 11:11 PM
Directory name
The Rightstack Research DB